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View segments and their details
View segments and their details

Learn about the segments view.

Updated over 6 months ago

The segments view shows you all your segments and details about them.

The following metrics are available on the segment view:

Metric

Description

Name

The name of the segment.

Number of Records

The total number of customers included in the segment.

Lifetime Order Value

The total revenue generated by the customers in the segment over their entire purchase history with the ecommerce store.

Average Order Value

The average revenue generated per order by the customers in the segment.

Last Modified

The date and time when the segment was last updated or modified.

Built

The date and time when the segment was initially created.

Expires

The date and time when the segment is set to expire or become inactive, if applicable.

Compare Segments

An option to compare the selected segment with other segments based on key metrics and performance indicators.

Days since last purchased

The average number of days since the customers in the segment made their most recent purchase.

Session per person

The average number of sessions per customer in the segment over a specified period.

Average session length

The average duration of a session for customers in the segment.

Type

The category or classification of the segment based on its characteristics or criteria (e.g., demographic, behavioral).

Regenerates every

The frequency at which the segment is automatically updated or refreshed with new data.


View segments and their details

To view your segments, go to Data > Segments.


Choose the metrics

To choose the metrics you see on the Segment view:

  1. Select Open table settings.
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  2. Select the toggle to turn on any metrics you want to see.
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  3. To turn on all metrics, select the All toggle to turn it on.


Search for a segment

To search for a segment, enter a search term into the search box.


Filter segments

The filter allows you to choose exactly what type of segments you see on the segment view.

To filter your segment view:

  1. Select Filters.

  2. To filter by status, choose either Complete, Incomplete, or Expired. You can choose more than one if you want.

  3. To filter by type, expand the FILTER TYPE drop-down menu, the choose either:

    • All

    • Behavioral

    • Product Change

    • Import

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