A persistent cart stores a visitor’s cart items in ecommerce systems so they remain available across sessions. Even if the visitor logs out, switches devices, or leaves the website, their cart remains intact. When they return, they can see their selected items just as they left them, without starting over.
How it works
Persistent cart uses a browser cookie to identify the visitor. To see the saved cart, the visitor must return using the same device and browser before the cookie expires. This ensures a seamless shopping experience, as customers can continue shopping without losing their cart contents.
Persistent cart across devices
You can pass a Cart ID or cart data through the URL to rebuild the cart on another device.
This requires custom development in your ecommerce solution.
Learn more in Rebuilding the Shopping Cart on your ecommerce system.
Why do customers see an empty cart
A cart might appear empty if the ecommerce system does not recognize the visitor immediately. As soon as they recognize the customer they display the cart content. This delay can be due to various factors, such as slow server response times, issues with the cookie, or other technical glitches.