The Do not process setting supports you in compliance with the right to restrict processing, the right to erasure and to be forgotten, and rights in relation to automated decision-making and profiling under the GDPR.
Enable Do not process
When Do not process is enabled, Fresh Relevance no longer records the person's data once they're identified. Marketing features like SmartBlocks are no longer personalized, and triggered messages are not sent.
To enable Do not process:
Go to Data > Visitors and select the visitor you want to stop processing data for.
Under Permissions, expand the OK to Process Data (GDPR) drop-down menu, then select Do not process.
Limited personal data
By default, the limited personal data held about this visitor is not shown when Do not process is enabled. To view this data, enable the Show personal data toggle.
This data is limited to the information required for your team to correctly identify the visitor, such as when handling a subject data access request.
Disable Do not process
This option is useful when a person has previously been set to Do Not Process, but has given updated consent for you to resume processing their data.
With Do not process disabled, the visitor’s data is recorded by Fresh Relevance once they have been identified, marketing features like SmartBlocks are personalized, and triggered messages can be sent.
To disable Do not process:
Go to Data > Visitors and select the visitor you want to re-enable data processing for.
Under Permissions, expand the OK to Process Data (GDPR) drop-down menu, then select Process.